Association of Direct Response Fundraising Counsel

WHAT WE DO

Our Mission

Our mission is to protect the legitimate interests of direct-response fundraising consultants.

Our Expertise

Every day, ADRFCO works to instill confidence in the public—and provide vital information to direct-response fundraising professionals all around the country. We are dedicated to educating the public about the positive impact of direct-response fundraising.

BUSINESS ETHICS AND PRACTICE

Upon joining, members commit to adhering to ADRFCO’s Rules of Business Ethics and Practice.

Our three main goals

ADRFCO is the national association for direct-response fundraising professionals.

On the theory that effective self-regulation helps prevent unnecessary government regulation, the Association of Direct Response Fundraising Counsel (ADRFCO) was founded in 1986 to protect the legitimate interests of direct-response fundraising consultants by aiming to achieve three main goals:

  1. To create and enforce the industry’s first set of comprehensive ethical standards,
  2. To represent its members’ interests before state and federal government, and
  3. To educate nonprofit organizations and the general public about the use of direct-response fundraising.
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